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Monday, August 16

Live from Las Vegas... Update #1 (IMSC Conference)

Conference starts at 8 AM this morning. I found a McDonald's down the street from the casino which gives me free wireless and a $1 sausage biscuit. Speaking of value, WOW living on the cheap in Vegas would be so easy. For dinner yesterday I had 4 $.39 tacos from Del Taco. How the heck can they sell a taco for so cheap?

Yesterday was registration for the IMSC. It was cool to meet some of the shopping companies who are sponsoring the event. The one I wanted to see most was not there yet. They are home to the famous $3 gas station shop. I'm not knocking them for their audacity; rather, I think it would be fascinating to learn more about the psychology behind there strategy, which is to start out with a ridiculously low rate but steadily increase it as the deadline approaches. One side of me thinks this is a brilliant display of supply and demand at work. Another side wonders if quality suffers at the lower end.

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